The Values in the Pharmaceutical Line of Business Case Study

The Values in the Pharmaceutical Line of Business - Case Study Example The key chances and difficulties that AstraZeneca faces these days incorporate the way that it must have a comprehensively serious procedure which can counter the weights that it gets on account of the players which are as of now flourishing big time inside the related market areas. This would imply that the opposition is vicious and there is positively no space for tolerance at any expense. It faces tremendous rivalry from Pfizer, Johnson and Johnson, Abbott Laboratories, GlaxoSmithKline, Novartis, Merck and Co., and Sanofi-Aventis †which are all internationally acknowledged players. Notwithstanding, it likewise faces contention undoubtedly from the neighborhood players that are flourishing with the informal domains and henceforth are infiltrating emphatically inside the related markets (Kassirer 2005). The key difficulties is make its premise solid so that AstraZeneca doesn't fall back at its earliest stages stage later on. Additionally there must be legitimate accentuation on the factor that is connected with its business procedure, which depends vigorously on developing the business through fortifying of the effectively evolved items and the ones that are in the pipeline, the conveyance of what has been guaranteed, the re-molding of the business every now and then, and in conclusion the advancement of a culture that is socially mindful and responsible simultaneously (Hosking 2002). AstraZeneca needs to set up a business methodology that is intelligent, includes many huge regions of business and attempts measures to determine debates that have a dependable impact and ramification for the association. AstraZeneca must realize how to deal with its clients since this is a significant measuring stick when it needs to set up zones where it could expand upon its premise over the long haul. More than everything else, there is a need to observe the specific strategy behind AstraZeneca’s strategy towards pulling in new clients and hence holding them for l onger timeframes. Every one of these focuses are fundamental as AstraZeneca attempts its best to maintain its qualities and money in upon the open doors that come its direction.

Punishments In History Essays - Torture, Physical Punishments

Disciplines In History The regular act of early Americans that appears to be generally strange to me is that of human discipline. During the seventeen and eighteen hundreds, the way individuals were rebuffed was savage and essential. The individuals who rebuffed others for a wrongdoing, assume control over give disciplines that were really too unforgiving contrasted with the wrongdoing submitted. One of the regions in which such discipline was enormously obvious was in the slave foundations. Experts would treat their slaves as though they were ?creatures'. It was vital to see that the main thing that contrasted Southern and Northern stores was that those in the south loaded negro-whips and mantraps in their racks. Whipping was the mainstream method of rebuffing slaves at that point, in this manner stores ensured they had that six to seven foot long tranquility of cowhide, to deal to experts who wished to beat there slaves. This sort of whip was insufficient, for they started making whips that had a platted wire on the end so it would hurt more and make more harm to the skin. I was stunned to peruse that a slave would get ruthless whips only for just taking a beverage of water when it was not break time yet. In the event that taken a gander at cautiously the slave had perpetrated no wrongdoing yet was still whipped by his lord. This is no chance to get where a human should treat another human, since we are assume to be the wise, moralistic types of the world. Whipping is still pleasant, contrasted with different manners by which numerous crooks were rebuffed. At times of incredible wrongdoings, delinquents were confronted with the disfiguring disciplines of the old reformatory laws, which included marking, ear trimming, hanging and even once in a while maiming and consuming alive. Considering such discipline is cruel, for I felt that the main things that got maimed were the creatures in my grandpas' homestead. That isn't all, since I can not imaging a live individual consumed to death. Making such scenes considerably all the more upsetting was that they were held in open zones where numerous individuals could accumulate and watch. In New Haven, Connecticut, around 1810, Charles Fowler, a neighborhood antiquarian, saw theadmiring understudies a [Yale] school assembled around to watch insignificant lawbreakers get five or ten lashes...with a rawhide whip. On a day of a hanging close to Mount Holly, New Jersey, in the 1820's, the scene was that of a occasion: around the spot toward each path were the amassed hoards ? some in tents, and by-wagons. This is foul, for people got a kick out of seeing different people get murdered. Where has the possibility of profound quality and confidence gone for these individuals? At this moment you most likely simply imaging men getting such disciplines yet that was not the situation, for ladies were regularly treated in the equivalent sort of estate. In a nation bar in Georgia, Margaret Hall brought the slave servant, however she was unable to come on the grounds that the paramour had been whipping her furthermore, she was not fit to be seen. The following morning she showed up with her face set apart in a few places by the cuts of the cowskin and her neck cloth secured with spots of blood. In my perspective, a lady isn't to be treated in such estate, for they are to be regarded more than men. It isn't that I don't accept that individuals ought to be rebuffed for doing things they shouldn't do, yet it ought to be sensible. I have faith in Eye for an Eye, for if an individual homicides another, his/her discipline ought to be passing. Be that as it may, for an individual, who essentially got into a battle with another person, demise doesn't appear to be a sensible method of rebuffing him. Rather he ought to be given a beaten himself with the goal that he can perceive what it feels like. Individuals in the past appeared to take things to far and not consider the circumstance cautiously. Because of God, the old ways, so surprising new to the cutting edge peruser, step by step fell away. Americans changed their suppositions about what was legitimate, not too bad, and typical in regular day to day existence and started to take a gander at life in an alternate view. Who knows, maybe our ethics, to some future eyewitness, will appear as peculiar what's more, astounding, as I accept this kind of conduct may be.

Ps I Love You Film Review Essay

â€Å"Finding somebody you love and who cherishes you back is a magnificent, awesome inclination. Be that as it may, finding a genuine perfect partner is a stunningly better inclination. A perfect partner is somebody who comprehends you like no other, adores you like no other, will be there for you perpetually, regardless. They state that nothing keeps going forever, yet I am a firm adherent to the way that for a few, love lives on significantly after we’re gone.† This citation originates from book â€Å"PS I love you†, composed by Cecelia Ahern, and flawlessly portrays the novel. This book is unquestionably for ladies, when you read this you can end up giggling and crying at the same time. Holly and Gerry had an ideal life. They are joyfully hitched, they lived in Dublin shut to their loved ones, the world lies at their feet. When Gerry bites the dust, Holly is crushed. At the day of her 30th birthday celebration, the man who was her perfect partner, her sweetheart, has left her. The one in particular who can help her is the individual who is no longer there. Be that as it may, before he kicked the bucket, Gerry composed a progression of letters, a guide incorporates a crucial Holly to recover her life on target. Throughout the years which they were as one Garry has consistently been the sorted out one and some time before he became wiped out he messed with Holy that in the event that he passed on before her, he would leave her a unique rundown of intentions for guarantee her life ran easily without him. Furthermore, he stayed faithful to his obligation. Holly finds that her mom has an enormous envelope for her. One for every one of the rest of the months of the year. Letters are conveyed in astounding manners, each contained another experience or challenges and each marking of similarly: â€Å"P.S. I Love You†. It’s a mixed story that centers around death as well as praises life and the delight that is found in living. What's more, albeit Holly in the long run discovers harmony through the letters that Gerry has deserted, it’s her loved ones that have the greatest influence in helping her to give up and proceed onward from misery. Holly’s mother and closest companions start to stress that Gerry’s letters are keeping Holly attached to the past, however indeed, each letter is driving her further into another future. Gerry’s first guidelines are not exclusively to Holly, yet additionally to her closest companions, to get out and observe Holly’s birthday together. Denise and Sharon appear to speak to two parts of life, Sharon is hitched and is en route to building a family, while Denise is as yet single. She is searching for the correct person, however she wouldn't like to sit around idly, so she has her agenda. She is unquestionably not timid yet the above all, she is an old buddy. Holly’s companion Sharon is hitched to John, who, as regularly occurs with couples, was Gerry’s closest companion. John is in somewhat of an abnormal position since he cherished Gerry, as well, and possibly he is feeling somewhat left out. John figures he will never have another companion like Gerry. The following character is The new barkeep in Patricia’s bar, Daniel meets and structures a moment fascination in Holly at, out of every other place on earth, Gerry’s wake. Is fascinating, and unconstrained and he makes statements that are erratic, and doesn't want to apologize if individuals are shocked. He turns into a shoulder for Holly to incline toward on the grounds that he is the one individual among her companions who didn’t know Gerry so there’s no explanation behind him to proceed with caution or tread lightly when his name comes up, which she finds reviving. Daniel is fearless enough to express his real thoughts, and I feel that is useful to Holly in managing her misfortune. With Gerry’s words as her guide, Holly sets out on an excursion of rediscovery in an anecdote about marriage, companionship and how an adoration so solid can transform the conclusion of death into a fresh start forever. The assignments extend was extraordinary, from finding another line of work to singing karaoke before a dance club crowd. With some assistance from her companions, and her uproarious and adoring family, Holly aversely grasps every one of the errands and finds en route that she has more internal quality than she would ever have envisioned. She likewise battle with sentiments of blame when she meets an attractive man who is plainly pulled in to her. The romantic tale is told in a one of a kind way. The fundamental character must began to live without her better half. He was the earth she lived, the ground she ventured and air she relaxes. She didn't have a legitimate activity, she was not aggressive, she didn't have any leisure activities. All that she did in her life rotated around Gerry. They were discussing how erratic life could be as one didn’t consistently get what one anticipated. Regardless of how frequently you read this book, it will consistently presents to you a grin all the rage with tears in your eyes. This is one of those books that make you cry from the time it begins, afterwards on lifts you up with some satire, continues with an atmosphere of expectation and some endearing glimmer backs. Cecelia Ahern has composed this book splendidly, she portrays the feelings and battle of life. Creator likewise has shown me a significant exercise the genuine importance of living and the separation among life and demise, and gave the exercise about the stuff to lead significant and deliberate life. I truly appreciated it book. It is a sentiment, yet it investigates a difficult issue. I would prescribe this book to anybody that cherishes a decent sensational, and clever fiction story. Of the front of the book you can discover a statement: â€Å"Everyone needs a gatekeeper angel† and I trust we as a whole do.

The Failure of Amanda in The Glass Menagerie Essay

The Failure of Amanda in The Glass Menagerie In Tennessee Williams’, â€Å"The Glass Menagerie† Amanda was a woman who liked to reminisce about the past in order to escape from reality. Amanda was not wicked but intensely flawed. Her failures were centrally responsible for the adversity and exaggerated style of her character. Certainly, she had the endurance and heroism that she was able to support her children when her husband was gone. In her old life, she was once a Southern Belle with a genteel manner who lived on Blue Mountain. This was a place where Amanda’s version of the good old days back when she was young and popular. Amanda was full of charm in conversation that she managed to have seventeen gentlemen caller in a single day.†¦show more content†¦Amanda on the other hand is doing this because she does not want him to be like his father. Most of all, she was doing this because she wanted him to become a better person. Amanda’s strong and outgoing personality has made Laura become submissive painfully shy and self-conscious. She never let Laura make her own decisions. Laura was forced to attend a Business College because her mother wanted to, which resulted her escaping from school. So, to retreat from the real world, she resorted to playing her victrolla and admires her glass menagerie collection. The gentleman caller was Amanda’s fascination and great hope for the Wingfields to attain financial security. With a husband, Laura will be provided for and the two women will no longer depend on Tom. Amanda’s ambition for Laura showed the level of disconnection from the real life and fragility of her dreams. Even if Laura could find a husband, it was strange that Amanda should have so much faith that a husband for Laura would mean security for their family. In spite of everything, Amanda’s husband was unfaithful, and his choice to leave the family led to their current dilemma. Amanda was fixating on the idea of the gentlemen caller; she proposes a switch for Tom’s freedom in exchange for a husband to Laura. She was trying to make plans for Laura because she knows that she is getting older. Laura needs a husband to support her. Amanda was still putting her safety into the hands of men; perhaps she seesShow MoreRelated Misguided Love in The Glass Menagerie Essay1404 Words   |  6 PagesMisguided Love in The Glass Menagerie The Glass Menagerie, written by playwright Tennessee Williams, is the story of a family torn apart by heartbreak from the past and tragedy from the present. Williams parallels this play to his true life experience with his own family, which makes The Glass Menagerie an even more tragic version of what happens to a family when love is lost and abandonment is reality. Providing for a family can be an overwhelming responsibility, for there are many pitfallsRead MoreConflict Between Reality and Illusion as a Major Theme of ‘the Glass Menagerie’1718 Words   |  7 PagesConflict between reality and illusion as a major theme of ‘The Glass Menagerie’ Introduction The Glass Menagerie is a dramatic play about human nature and the conflict between illusion and reality. An illusion is pretense and not reality. In The Glass Menagerie, Tennessee Williams has made use of both reality and illusion together using conflict between them. Illusion is a misinterpretation of the facts. It is an opinion based on what we think is true rather than on what is actually true. In thisRead MoreThe Glass Menagerie By Tennessee Williams916 Words   |  4 Pages The Glass Menagerie Compare and Contrast The Glass Menagerie by Tennessee Williams deals with delusional characters surrounded by an unwanted reality. The story takes place in a city in the early nineteenth century. There are more modern ways of life forming all around the Wakefield’s, but not for the Wakefield’s. At the end of the play Amanda says to Tom, You live in a dream; you manufacture illusions. Amanda, Tom and Laura are all guilty of having a rough time dealing with there everyday livesRead More Essay on Escape in The Glass Menagerie1047 Words   |  5 PagesEscape in The Glass Menagerie In Tennessee Williams play, The Glass Menagerie, none of the characters are capable of living in the real world. Laura, Amanda, Tom and Jim use various methods to escape the brutalities of life. Laura retreats into a world of glass animals and old gramophone records. Amanda is obsessed with living in her past. Tom escapes into his world of poetry writing and movies. Jim also reverts to his past and remembers the days when he was a hero. Laura retreats intoRead More Essay on Willy Loman in Death of a Salesman and Amanda in Glass Menagerie1173 Words   |  5 PagesThe Characters of Willy in Death of a Salesman and Amanda in Glass Menagerie    In Death of a Salesman, Willy Loman believes the ticket to success is likeability. He tells his sons,   The man who makes an appearance in the business world, the man who creates personal interest, is the man who gets ahead. In The Glass Menagerie, Amanda Wingfield has the same belief. Girls are meant to be attractive and they are meant to be attractive in order to entertain gentlemen callers. As she tells LauraRead More The Glass Menagerie: Existentialist Responsibilities Conveyed Through the Character Tom1655 Words   |  7 PagesThe story of a young Tennessee Williams is poetically portrayed through a 1945 Broadway Play, The Glass Menagerie. The main character, Tom Wingfield, lives in his family’s apartment with his mother, Amanda Wingfield, and sister, Laura Wingfield. Their father left the family, and he remains a silent character appearing as a portrait on the apartment wall. Throughout the seven scenes, the immaturity of each family member is revealed. In search of adventure, Tom has dreams of being a writer andRead MoreThe Glass Menagerie By Tennessee Williams And Montag Fahrenheit 451 By Ray Bradbury1107 Words   |  5 PagesPowerful Impact of Memories Everyone is affected differently by memories. Some choose to dwell on the past and often struggle in their present lives, while other let memories inspire them to make improvements in their current lives. Amanda and Laura from â€Å"The Glass Menagerie† by Tennessee Williams and Beatty and Montag Fahrenheit 451 by Ray Bradbury, choose to allow memories to positively or negatively dictate their lives. Montag from Fahrenheit 451 is motivated to make improvements in his society andRead MoreEssay about Characters in The Glass Menagerie612 Words   |  3 PagesCharacters in The Glass Menagerie Of the three main characters in Tennessee Williams’s ‘The Glass Menagerie’ Amanda is set to appear as the most dominant and in control. As the mother of the family unit the audience expects her to hold some kind of responsibility over her children as well as providing for them. The idea of the sense of duty she has for Tom and Laura’s future still remains even when the audience discover that the person financially supporting the Wingfields is actually TomRead More The Importance of Symbolism in The Glass Menagerie Essay1609 Words   |  7 PagesThe Importance of Symbolism in The Glass Menagerie  Ã‚      Tom Wingfield is the narrator and a major character in Tennessee William’s timeless play, The Glass Menagerie. Through the eyes of Tom, the viewer gets a glance into the life of his family in the pre-war depression era; his mother, a Southern belle desperately clinging to the past; his sister, a woman too fragile to function in society; and himself, a struggling, young poet working at a warehouse to pay the bills. Williams has managedRead More Symbolism in The Glass Menagerie Essay1022 Words   |  5 PagesSymbolism is an integral part of every play. The author uses symbolism in order to add more depth to the play. In Tennessee Williams’ play, The Glass Menagerie, he describes three separate characters, their dreams, and the harsh realities they face in a modern world. The Glass Menagerie exposes the lost dreams of a southern family and their desperate struggle to escape reality. Everyone in the play seeks refuge from their lives, attempting to escape into an im aginary world. Williams uses the fire

Germans to America - Passengers Arriving at US Ports

Are you researching German immigrants to America during the 19th century? Germans to America, compiled and edited by Ira A. Glazier and P. William Filby, is a series of books which indexes passenger arrival records of ships carrying Germans to the U.S. ports of  Baltimore, Boston, New Orleans, New York, and Philadelphia. It presently covers the  records of over 4 million passengers during  the period January 1850 through Jun 1897. Due to its inclusion criteria, this series is considered to be an incomplete—though fairly thorough—index to German passengers arriving in America during this period. The quality of the transcription varies, but the series is still an excellent research tool for tracking down German immigrant ancestors. If a listing is found in Germans to America, then the original passenger lists should be consulted, as they may contain further details.   Where to Find Germans to America The individual books in the Germans to America series  are fairly pricey, so the best research option is to either find a library with the series (most major genealogical libraries will have it), or locate a database version. The database version created by the Center for Immigration Studies at the Balch Institute for Ethnic Studies (the same group that created the published versions) was originally published on CD and is now available for free online from the National Archives and FamilySearch. It is unclear exactly how the data compiled in the Germans to America, 1850–1897 database relates directly to the published volumes.  NARA staff has found that there are ship manifests included in the database that are not included in the respective published volumes, and that there is also a difference in the covered time periods.   The Germans to America Series The first 9 volumes of the Germans to America series indexed only passenger lists of ships that contained at least 80% German passengers. Thus, a number of Germans who came over on ships from 1850–1855 are not included. Beginning with Volume 10, all ships with German passengers were included, regardless of the percentage. However, only those identifying themselves as German are listed; all other passenger names were not transcribed. Volumes 1–59 of Germans to America (through 1890) include arrivals to the major U.S. ports of New York, Philadelphia, Baltimore, Boston and New Orleans. Beginning in 1891, Germans to America only includes arrivals to the port of New York. Some Baltimore arrivals are known to be missing from Germans to America—see  Why Some Baltimore Passenger Lists are Missing and How to Find Them  by Joe Beine for more information. Vol. 1 Jan 1850 - May 1851 Vol. 35 Jan 1880 - Jun 1880 Vol. 2 May 1851 - Jun 1852 Vol. 36 Jul 1880 - Nov 1880 Vol. 3 Jun 1852 - Sep 1852 Vol. 37 Dec 1880 - Apr 1881 Vol. 4 Sep 1852 - May 1853 Vol. 38 Apr 1881 - May 1881 Vol. 5 May 1853 - Oct 1853 Vol. 39 Jun 1881 - Aug 1881 Vol. 6 Oct 1853 - May 1854 Vol. 40 Aug 1881 - Oct 1881 Vol. 7 May 1854 - Aug 1854 Vol. 41 Nov 1881 - Mar 1882 Vol. 8 Aug 1854 - Dec 1854 Vol. 42 Mar 1882 - May 1882 Vol. 9 Dec 1854 - Dec 1855 Vol. 43 May 1882 - Aug 1882 Vol. 10 Jan 1856 - Apr 1857 Vol. 44 Aug 1882 - Nov 1882 Vol. 11 Apr 1857 - Nov 1857 Vol. 45 Nov 1882 - Apr 1883 Vol. 12 Nov 1857 - Jul 1859 Vol. 46 Apr 1883 - Jun 1883 Vol. 13 Aug 1859 - Dec 1860 Vol. 47 Jul 1883 - Oct 1883 Vol. 14 Jan 1861 - May 1863 Vol. 48 Nov 1883 - Apr 1884 Vol. 15 Jun 1863 - Oct 1864 Vol. 49 Apr 1884 - Jun 1884 Vol. 16 Nov 1864 - Nov 1865 Vol. 50 Jul 1884 - Nov 1884 Vol. 17 Nov 1865 - Jun 1866 Vol. 51 Dec 1884 - Jun 1885 Vol. 18 Jun 1866 - Dec 1866 Vol. 52 Jul 1885 - Apr 1886 Vol. 19 Jan 1867 - Aug 1867 Vol. 53 May 1886 - Jan 1887 Vol. 20 Aug 1867 - May 1868 Vol. 54 Jan 1887 - Jun 1887 Vol. 21 May 1868 - Sep 1868 Vol. 55 Jul 1887 - Apr 1888 Vol. 22 Oct 1868 - May 1869 Vol. 56 May 1888 - Nov 1888 Vol. 23 Jun 1869 - Dec 1869 Vol. 57 Dec 1888 - Jun 1889 Vol. 24 Jan 1870 - Dec 1870 Vol. 58 Jul 1889 - Apr 1890 Vol. 25 Jan 1871 - Sep 1871 Vol. 59 May 1890 - Nov 1890 Vol. 26 Oct 1871 - Apr 1872 Vol. 60 Dec 1890 - May 1891 Vol. 27 May 1872 - Jul 1872 Vol. 61 Jun 1891 - Oct 1891 Vol. 28 Aug 1872 - Dec 1872 Vol. 62 Nov 1891 - May 1892 Vol. 29 Jan 1873 - May 1873 Vol. 63 Jun 1892 - Dec 1892 Vol. 30 Jun 1873 - Nov 1873 Vol. 64 Jan 1893 - Jul 1893 Vol. 31 Dec 1873 - Dec 1874 Vol. 65 Aug 1893 - Jun 1894 Vol. 32 Jan 1875 - Sep 1876 Vol. 66 Jul 1894 - Oct 1895 Vol. 33 Oct 1876 - Sep 1878 Vol. 67 Nov 1895 - Jun 1897 Vol. 34 Oct 1878 - Dec 1879

How Far Does Your Food Travel - 1229 Words

How Far Does Your Food Travel? I’ve learned from the illustrations that common food most people take for granted travels exceptions distances. Grapes for example, travel a grand total of 2,143 miles on average from vineyards to our homes. Due to industrialization food can come from anywhere at anytime through mass retail outlets such as Walmart, Target, Kroger, etc. Without this people would have to wait months for the foods they wanted. The video expressed the mechanized process of shipping and delivering from local to national areas in a relatively short amount of time. As innovation become commonplace in the agricultural industry food becomes alot more accesses to the masses fueling the economy. The Agricultural Revolution: Crash Course World History #1 Fifteen hundred years ago humans primarily gained their food from foraging and hunting. Hunting fish was especially viable since most civilizations settle near the coast, which, provided water, a human necessity. Plant domestication later arisen independently in many of the world’s major agricultural regions. This proved to be a smart decision as it helps sustain a larger population and was useful during times of drought or famine. Certain people could also be designated for agricultural involving tasks which helped develop social classes. In some cases agriculture based civilizations forced other into the job which resulted in slavery. Herding is also a major aspect of agriculture as animals provide meat, and byproductsShow MoreRelatedThe Cost Of Travelling By Bus1582 Words   |  7 Pagesspend. Zooming off to other lands by plane was the norm. In the past, far more travelers chose to travel by air than land. For som e, travel by bus was never even a consideration. Yet, now more than ever, we are finding that travel by bus can be well worth the price and much more cost efficient. Traveling by bus is a much cheaper option to air travel. While the time required to reach your destination will take longer, the savings can far offset the time requirement. Have you ever stood in line at a groceryRead MoreTravel Tips For A Long Haul Flight1600 Words   |  7 Pagesairfare travel tips If you don t take long-haul flights very often, everything about the experience can seem intimidating -- the interminable hours aloft, the sketchy choice of seats, choosing an airline you know nothing about, wondering if and how well you will be fed, dealing with boredom. And then there s the pricing, which can put you back on your heels within seconds of clicking Search for Flights. All told, a long-haul flight can be the most physically and financially demanding componentRead MoreThe Joys of Traveling by Air1235 Words   |  5 PagesThe Joys of Traveling By Air With the various methods of travel nowadays, traveling by air is by far the most convenient and enjoyable method (Irony). 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However, most people mistook the power of chemistry in our own bodies. How is it that a simple slice of bread, once consumed, can turn into fuel fo r the human body? Using the digestive system and its many organs through the process of digestion and metabolism is how our bodies receive the energy it needs to continue on throughout the day and the rest of our lives. Chemistry then kicks in as food starts its process from entering to leaving the body, through the rate of our metabolismRead MoreTraveling Is A Brutality?993 Words   |  4 Pagesstrangers and to lose sight of all that familiar comfort of home and friends. You are constantly off balance. Nothing is yours except the essential things- air, sleep, dreams, the sea, the sky- all things tending towards the eternal or what we imagine of it. For any one person setting abroad, money is by far the number one issue that arises when planning an excursion. To be able to travel for free and get the experience of endlessly creating yourself is a dream upon many. Tomislav Perko, a 30 year oldRead MoreEssay The Chemistry of the Human Digestive System1353 Words   |  6 Pageschemi stry can be seen everywhere. However, most people misunderstand the power of chemistry in our own bodies. How is it that a simple loaf of bread, once consumed, can turn into fuel for the human body? Using the digestive system and its many organs through the process of digestion and metabolism is how our bodies receive the energy it needs to continue. Chemistry can be seen as food starts its process from entering to leaving the body, through the rate of our metabolism, and also by the transferRead MoreTravel Agency1721 Words   |  7 Pagesexpansion of Travel Agencies. Travel Agency is one of the service intensive industries and indispensible among the tourism business. But what is the specific role of travel agency in the hospitality industry and how does it affect the whole industry. Travel Agency is defined as a retail business selling travel-related products and services to customers on behalf of suppliers such as airlines, car rentals, cruise lines, hotels, sight-seeing tours and package holidays. When we say Travel Agency theyRead MoreAnalysis Of The Movie Interstellar758 Words   |  4 Pagesthe character, which makes a great impact on how the film’s viewed. The movie will take place sometime in the future where the earth is slowly becoming uninhabitable for the reason of a global crop plague in addition to a second dust bowl occurring. The science fiction movie â€Å"Interstellar† (Obst, Thomas Nolan, 2014) does an excellent job portraying advancements in technology, astrophysics and real-life issues that could eventually happen, such as, food scarcity and catastrophic natural disastersRead MoreTable Sustainability : Food For Table Food Movement Essay1591 Words   |  7 PagesTable Sustainability: Food-to-Table Food Movement Remember that old saying â€Å"Don’t eat that, you don’t know what’s in it!† In recent years those words are being uttered more and more frequently. Today, consumers have a renewed interest to know where their food comes from and how it was produced. A not so new food system has risen and is the growing trend that in 2012 had sales totaling 6.1 billion dollars. And with its growing popularity, the USDA in 2014 said it would spend 52 million to support

The Deadweight Loss

Question: HowThe Deadweight loss is caused? Answer: The Deadweight loss is caused by the increased toll, which is in turn the net cost to the society. The net cost to the society is also caused by the fall in the number of cars using the highway. The value of the deadweight loss is as follows:The remaining drivers paid the increased toll which is equal to (0.50 0.40) (40,000). This can be viewed as the transfer from the drivers to the government. (b) The savings of the government is equal to $25,000. This is mainly because the government purchased less concrete, which is counterbalanced by the reduction in surplus received by the producers of concrete. The size of the yearly loss of the producers of concrete is as follows:The usage of less concrete by the government leads to savings that is equal to$25,000 - $250$24,750.The reduction in the budgetary expenditure of the government provides a good approximation of the social value of the savings. It mainly results from the reduction in the procurement of concrete. Both the members as w ell as the non-members of the government who purchased the concrete will mainly gain from it as there has been a 50 percent in the price of the concrete. a) The marginal cost is $25 and it is independent of number of oil changes sold. Therefore, MC curve will be horizontal. The demand curve will be steeper as the price elasticity is less than 1 (Baumol and Blinder 2015). The social cost of hydrocarbon emission in air is $10, therefore, the supply curve (MC). This situation is represented in the following diagram. b) Due to tax imposition, the price of oil change will increase. The revenue of the chain of garages firm before tax imposition was $25 10000= $2,50,000 per year. Due to rise in price, the demand will also increase. The elasticity of demand is -0.5. Due to tax imposition change in price will be $10 per oil change. We know that, Price Elasticity = % Change in Quantity % change in Price.Therefore, % Change in Quantity = Price Elasticity % change in Price% change in Price= (Change in price previous price) 100 = (10 25) 100 = 40%Hence, % Change in Quantity = -0.5 40 = -20%The quantity will reduce by 20%. The changed quantity will be 10,000 (20/100) 10,000 = 10000- 2000 = 8000 oil changes per year. The revenue of the chain of garages firm after tax imposition is $35 8000= $2,80,000 per yearHence, the annual net benefit will be ($2,80,000 - $2,50,000) = $30,000In the absence of government intervention, the firm faces a deadweight loss that results from natural monopoly. It is a situation where one firm dominates the entire market. The natural monopoly arises because the firms cannot easily enter the market due to high cost and economies of scale. Deadweight loss is a situation where the society that includes consumer and producers face loss (Mallick 2014). Two government policies that can reduce the deadweight loss resulting from natural monopolies are:The first policy is to increase the competition in the market by opening new public sectors. New firms will help in reducing the unnecessary rise in the price therefore reducing the loss in consumer surplus. Hence, the firm will reach new equilibrium level where the price is equal to marginal cost and average cost. The second policy that the government can use is by giving subsidies to the producers to reduce the loss in producer surplus. Subsidies again will help in reducing price that in turn will reduce the deadweight loss faced by society (Mallick 2014). c) The main benefit of natural monopolies is cost advantage that it has. Cost advantage in case of large firm is known as economies of scale. It can be explained with a help of a diagram:$5 per hour is the minimum wage that is above the level of market clearing wage $4 per hour. The reservation wage is $1. At market, clearing wage 60 0 people are employed. At $5, the numbers of employed workers are 500 and unemployed workers are 300. Therefore, the supply of employees is 500 + 300 = 800.Due to change in policy, the surplus of the firm has been reduced by the area aihd. The dollar value of this area can be calculated by dcih + acd. (5-4) 500 + (5-4) (600-500) = 500 + 50 = $550Therefore, change in firms surplus is -$550. Due to change in policy, the surplus of the employees will be change from agi to dbgi. The new area dcih will be added to its surplus but it will loss an area of abc. The old surplus of the workers was agi = (4-1) 600= $900.At the minimum wage, the dcih= (5-4) 500 = $500 will be added and abc= acd = $50 will be subtracted from the previous surplus. The total change of workers surplus will be, $500 -$50= +$450. Therefore, the area acd and abc is going neither to firm nor to the employees. Therefore, the area abd is the total loss to the society. The dollar value of this loss is acd + abc= $ 50+ $50 = $100. Hence, deadweight loss due to the minimum wage policy is $100. Various factors affect the cost of building new road. This includes shifting of old gas stations from the older road to new routes. Shifting of gas stations has a heavy impact on the component of cost building of the new road. The factor includes building an appropriate place beside the road for the gas stations. Gas stations are built at a place where there is a provision for reservoirs to store the gas. The place should be safe and it should be easily accessible to the vehicles. The gas stations must have proper roads and facilities to deliver the gas to the vehicles. These requires high amount of manufacturing costs and the government had to build these provisions for the gas stations. The government also had to put up signboard and directions of the petrol pump, so that the vehicles can have an idea of the newly built petrol pumps. Another important factor that would be treated as a component of the c ost of building the new road is showing these petrol pump in the maps and GPRS system (Li et al. 2013). The government had to communicate with the respective departments to upgrade the locations of the new petrol pump. Another factor that could be treated as a component of the cost of building new road is demolishing the old petrol pumps and the carrying cost of the gas from the old stations to new stations. These factors require high safety measures. They are highly priced, thereby increasing the cost of building. In the case of the society, the cost-benefit analysis is a logical method that helps a society to make a decision related to any complicated issue. The cost-benefit analysis is mainly based on the cost of action compared to its benefit. The increased sales of the local business can be assessed by calculating as well as considering the benefits against the cost. In this case, the analyst needs to consider the relevant period of time (Roosen 2014).The analyst needs to estab lish the base as well as the relevant period in order to calculate the cost and the benefit. The local business will be benefited from the Raven games if the marginal benefit equals the marginal cost. In the above diagram, it can be seen that the marginal cost equals the marginal benefit at the point Q. The surplus is highest at the equilibrium that is at point 1. At this point, the marginal benefit will be less than the marginal cost. However, at point -1 the marginal benefit will more than the marginal cost and as a result, the surplus will be lost. This will in turn lead to inefficiency. The welfare mothers are required to pay only $3 every day for a child. However, this service requires the welfare mothers to wait for a longer period. The welfare mother agrees to wait for that long, which suggests that the welfare mothers have the willingness to pay over $3 each day in order to acquire this service. As a result, the welfare mother who gets the benefit of day care service by rece iving the service will consider this service valuable of more than $30,000. However, none of the welfare mothers has the willingness to pay $30 for a child on each day basis. This in turn suggests the value that the value received by the welfare mothers is less than $30,000. The welfare mothers who are not willing to pay the amount cannot be forced to do so due to the lack of the information and the benefits of the program. Thus, it can be concluded that the welfare mothers have the probability to be substantial over either $3,000 or less than $3,000. a) The revenue of the municipality is Price Quantity.The revenue of the municipality when it charges no admission fee for the hockey arena is ($0 300) = $0. The area ADF is entirely obtained by the visitors.The revenue of privately owned hockey arena that charges $5 for admission is, ($5 100) =$500. The area BCDE is the revenue collected by the privately owned hockey arena. b) The demand curve indicates that the price and quantity a re inversely related to each other, as price rises from zero the number of visitors falls. In future, the privately owned hockey arena will prefer to charge admission fee rather than no admission fee. This is because; with no admission fee, the number of visitors will be higher but the firm will earn no benefit from the hockey arena. If it charges some admission fee above the $0, it will gain revenue, i.e. gross benefit from the hockey arena. However, the benefits of the visitors will be decreased. Due to imposition of admission fee, the quantity that is the number of visitors will be reduced. If the price is too high, there will be no visitors and the gross benefit will be zero again (Eggert et al. 2014). Hence, the private hockey arena will charge a price, where it can maximize its gross benefit. The obligation of the import tax will have the effect on the domestic oil market that is given as follows:The quantity consumption and its change:-1 = ( q / p) (p/q) q = (-1) p (q / p) q = (- 1) ($ 30) (6 billion) / ($ 90) q = - 2 billion. Domestic supply and its change for oil: 0.25 = ( q / p) (p / q) q = (0.25) p (q / p) q = (0.25) ($30) (3 billion) / ($90) q = 0.25 billion. The imposition of the import fee leads the domestic consumption to fall to 5.8 billion barrel per year. The domestic production will rise to 3.25 billion barrels per year. Imposition of import fees will lead the imports to fall to 2.55 billion barrels per year (5.8 billion 3.25 billion). The four simple methods that can be used to predict the impact of demand and supply curve when it is not available are given below:a) On getting an idea about the equilibrium price and quantity of the object, the demand and supply of that object could be predicted from the equilibrium point of price and quantity. Example: Suppose that the demand and supply curve of rice for a country is unavailable. The equilibrium price and quantity of the rice of that country is determined (Baumeister and Peersman 2 013). The demand and supply of rice is predicted from this equilibrium point.b) On knowing the surplus and shortages of any object, the demand and supply of that object could be predicted. Example: On considering the country Nigeria, there is shortage of food whereas the population is high. It can be predicted that the demand of food is high whereas there is a shortage of supply of food.c) Seeing the impact of change in equilibrium of price and quantity, the demand and supply of the object could be predicted.Example: Change in the price of oil globally helps to predict the demand and supply of oil in the world. d) Knowing the circular flow model of the product gives an overview about the impact of the demand and supply.Example: Circular flow model of sales of cars gives an idea about the impact of demand and supply of cars. References Baumeister, C. and Peersman, G., 2013. Time-varying effects of oil supply shocks on the US economy.American Economic Journal: Macroeconomics,5(4), pp.1-28.Baumol, W.J. and Blinder, A.S., 2015. Microeconomics: Principles and policy. Cengage Learning.Eggert, A., Hogreve, J., Ulaga, W. and Muenkhoff, E., 2014. Revenue and profit implications of industrial service strategies. Journal of Service Research, 17(1), pp.23-39.Li, Y.Y., Chen, P.H., Chew, D.A.S., Teo, C.C. and Xu, Y.Q., 2013. Project Management Factors Affecting Green Building Projects: Case Study of Singapore. InApplied Mechanics and Materials (Vol. 357, pp. 2346-2352). Trans Tech Publications.Mallick, N.C., 2014. Applications of Price Gap and Adjustment Weights in Analyzing a Natural Monopoly with a Linear Decreasing Marginal Cost Function. Available at SSRN 2431538.Roosen, J., 2014. Cost-Benefit Analysis. In Risk-A Multidisciplinary Introduction (pp. 309-331). Springer International Publishing.

Gender specific health issues in Medium Human Development Countries

Left Brain Right Brain and Its Effect on Study Habits

Left Brain Right Brain and Its Effect on Study Habits What does it mean to be left-brain dominant or right-brain dominant? Scientists have explored theories about the two hemispheres of the brain and the ways that they differ in function and control of the body. According to recent research, people who are right-brain dominant and those who are left-brain dominant process information and respond in different ways. Most theories suggest that right-brain dominant people are guided by the more emotional, intuitive right hemisphere, while left-brain people respond in sequential, logical ways, guided by the left hemisphere. To a great degree, your personality is shaped by your brain type. Your dominant brain type has a very significant effect on your study skills, homework habits, and grades. For instance, some students may struggle with specific assignment types or test questions, based on their specific brain types. By understanding your dominant brain type, you may be able to adjust your study methods, and perhaps shape your schedule and coursework, to suit your own personality type. What's Your Brain Game? Do you watch the clock constantly, or does the bell surprise you at the end of class? Have you ever been accused of being too analytical or do people say youre dreamy? These characteristics can be attributed to brain types. Typically, dominant left-brain students will be more organized, theyll watch the clock, and theyll analyze information and process it sequentially. They are often cautious, and they follow rules and schedules. Left-brain students are strong in math and science, and can answer questions quickly. Left-brain students would make great Jeopardy contestants. On the other hand, right-brain students are the dreamers. They can be very intelligent and very deep thinkers- so much so that they can get lost in their own little worlds. They make great students of the social sciences and the arts. They are more spontaneous than the cautious left-brainers, and they are likely to follow their own gut feelings. Right-brainers are very intuitive and have great skill when it comes to seeing through lies or tricks. They would make great Survivor contestants. What about people who are right in the middle? Everyone is different, and everyone has characteristics from both types. Some people are equal when it comes to characteristics. Those students are middle-brain oriented, and they might do well on The Apprentice.   Students who are middle-brain oriented can have strong qualities from either hemisphere. Those students can benefit from logic from the left and intuition from the right. That sounds like a great recipe for success in business, doesnt it?

How two major supermarkets in the Australian market carry out their Assignment

How two major supermarkets in the Australian market carry out their business - Assignment Example This research establishes an inter-association between all picture images, content, and loyalty components. The outcomes of the research demonstrate the way store picture influences feelings more straight from store environment, service, producing and after sales service more so than the sight and expediency. This outcome promotes past researchers like Willkie and Olson et al. on the way feelings have a straight firm effect on store loyalty and reassure the proposed theory if a customer holds an optimistic feeling towards the supermarket; they are probable to be faithful. However, this study contrasts the research by Yoo and Macinnis that accounts for just supermarket site to have a straight impact on the general store feelings. Alain d’Astous and Melanie Levesque’s research, â€Å"A Scale for Measuring Store Personality†, develops the urgency to conceptualize the notion that every store has its personal new personality and establishes a technique in which it wou ld be assessed to access its psychometric features. Five sizes were established that are applied in the breakdown of this research of Coles vs. Woolworths. The sizes are marked complexity, firmness, genuineness, keenness, and unpleasantness. The research attains its outcomes through establishing a prosperous personality scale for supermarkets to aid with marketers’ breakdown of customers’ views on the grounds of their emotional sequences.  

Project Portfolio Management Case Study Example | Topics and Well Written Essays - 1500 words

Project Portfolio Management - Case Study Example The constraints of external environmental factors, changes in customer requirements and demographics and the financial and operational constraints would also be considered for the same. The project selection criteria would mainly be based on the continuously shifting needs of the customer groups in this industry in Florida, where the company is mainly located. Also, the strategic objectives of the company like the expansion of the business into new markets like Europe and Alaska, the increase in revenues by 10%, the expansion of customer services and the improvement of the customer satisfaction levels by 15% every year, would also be considered as the main project selection criteria. Apart from these, the cost control objectives of the company including the reduction of operating costs by at least 10% per year and the reduction of warehouse and overhead costs by at least 5% per year would be taken up as key selection criteria for the project portfolio management process. Thus, to ens ure that all these goals are met with, the Enterprise Project Portfolio Management (EPPM) method is selected. The Enterprise Project Portfolio Management (EPPM) method of portfolio management is selected for the company because this technique involves taking up a top down approach that helps to manage all the project intensive resources and activities across the company. This would help to streamline the different business decision units of the company by ensuring better integration of the operational, financial, human resources and corporate strategies of the company. Since, this method is an automated system and does not require manual work; therefore, it would be time and cost effective as well. The EPPM takes up a centralized top down approach of managing the project portfolios which ensures that all levels of employees are actively engaged in the project

Simmons Leading changes Essay Example for Free

Simmons Leading changes Essay General Overriding Problem: The case mainly focuses on the challenges of implementing change programs at Simmons. There is resistance to change. (The sources of resistance are derived from both individuals and organization.) Besides the resistance to change, the dominant organizational culture exists within Simmons is not in consistency with the Simmons’ core organizational culture. This inconsistency further hinders the Simmons from implementing change programs smoothly. Simmons is in its toughest period of time ever in history. There are several forces (Economic shocks are the most important stimulants to change at Simmons) that require Charlie Eitel, CEO of Simmons, to implement comprehensive change program, i. e. the Great Game of Life (GGOL). However, the implementation of GGOL faces huge resistance. Individual Sources: Firstly, there is fear of the unknown among the employees and the top managers. The outcomes of GGOL are uncertain, employees feel like their safety and job securities are threatened, especially resignation of plant managers has already happened. Secondly, individuals have habits. They prefer to work in their accustomed ways. When people are confronted with the GGOL, they may think that they will shift from the environment they are habituated to. This thought will result in resistance to change. Thirdly,economic factors also trigger resistance to change. GGOL is ambiguous to most employees and managers at Simmons. They are concerned about the changes in their job tasks or established work routines. They may not be able to perform new tasks to their previous standards, especially when their pay is closely associated with productivity. Organizational Sources: Firstly, Structural inertia acts as a counterbalance to sustain stability and resist changes. The culture shared by a majority of the Simmons’ members (i.e. dominant culture) is inconsistent with the original organizational culture established by the company. The  inconsistency will further strengthen structural inertia to resist change. For example,leadership style at Simmons will be changed completely. Simmons leadership vision states that they encourage new ideas, open communication, and having fun. However, the dominant culture deviates from the core values. The actual leadership is very much motivation through intimidation. GGOL will completely revamping the company’s dictatorial form and ensure that Simmons is running on the right track. Secondly, there are resources constraints. Organizations need adequate financial resources to change. However, Simmons is not in this case. Simmons is on the brink of bankruptcy! To some extend, group inertia is also taking place. Some employees resist GGOL simply because their groups which they belong to resist the GGOL. Analysis and Evaluation: Implementation of the GGOL is controversial. It really does teach staff at Simmons how to work together and share information. The GGOL is made up by 4 phases. The first phase focuses on participation. This phase encourages employees to participate discussion. It helps improve the communication within the organization and make employees get involved. Resistance to change is positive since it leads to open discussion and debate. Change agents also take advantages of it to explain the change effort, i.e. process consultation. The second phase is aiming at establishing trust and support by using team building. The first two phases are unfreezing step inLewin’s three-step model. The last two phases are interrelated. They are usingintergroup development technique to look for the causes of disparities and try to solve them (Movement and Refreezing step in Lewin’s model). Ultimately, the staff’s full potential at work is realized. Recommendations: After Charlie Eitel is designated as CEO, he took series actions. These actions include redesigning the Beautyrest, spending $9 million on ad campaign, reorganizing management and Simmons’ structure, and implementing the GGOL. Most of them are successful. However, Eitel and the top management team still don’t come up with a plan about how to manage the company through  these tough times. Since the experiment result at Charlotte Plant is fantastic, I would like to recommend Eitel to stick on his original plan, i.e. adopt the GGOL. Creating a culture for change is the centre of this plan. I suggest the following improvements. They should pay more attention on the employees’ feedback. Feedback is incredibly essential for accessing attitudes held by employees, identifying discrepancies among employees, and solving these differences. Survey feedback also makes employees feel their opinions are valued by the company. Simmons should also adopt appreciative inquiry AI. AI focuses on an organization’s successes rather than its problem. Employees at Simmons are criticized excessively. Managers should identify the strengths of Simmons, and try to make best use of their comparative advantages and bypass the disadvantages. AI also allows managers and employees to write action plan and develop implementation strategies together. The more people engaged in, the more they are willing to implementing change. Structure of Simmons should also be reorganized. Eitel should try to de-emphasize hierarchical authority and control. This makes Simmons be more effective incommunication. Generally speaking, communication is high and effective in innovative organizations. In addition, de-emphasize hierarchical authority ensurespower equalization, which is beneficial to organizational development. â€Å"Leading Change at Simmons† shows the importance of Organizational Behavior, having a culture that respects its employees and having a transformational leader who has a clear vision for the company. Problem Statement Simmons has lost three of its most important clients due to the economic depression post the 9/11 attacks. Its products are giving off unpleasant odor because of a low quality raw material supplied by one of its suppliers. Problems As one goes through the case, one realizes that there are a lot of problems that the company is facing, right from the lack of a clear vision to the extent of one manufacturing unit competing with the other. It clearly reflects the following sources of conflict 1.Incompatible goals 2.Diversity Analysis of Problems †¢Role Conflict and No Organizational Structure One of the major problems that the company was facing was that there was no clear organizational structure for the company and role conflict existed. Most of the associates were reporting to the General Managers, who were basically Sales Managers, and who, according to Eitel, didn’t have business acumen. All the manufacturing units were running as per the General Manager’s whims. This Control vs. Commitment (Exhibit 1) situation can be clearly seen when Bob Hellyer, President and Director of Simmons, tells Eitel about the manufacturing units at Janesville and Charlotte. Lack of Implementation of Vision and Values Simmons already had four core values in place; three more were added when Eitel joined the company as its CEO. It seems that no one was following the â€Å"Simmons Code of Ethics† or the â€Å"Simmons Values.† No one was maximizing the â€Å"opportunity† to think or share and listen to others; Short Term Goals: 1.Discard the mattresses that were made up of bad foam and sue the supplier. 2.Report and communicate with partners and employees Long Term: 1.Restructure 2.Bill Wagnar should be kept in the same role.

The Treaty of Versailles :: World War I History

The Treaty of Versailles Despite Woodrow Wilson's plan for peace near the end of World War I, he failed to gain Congressional support for the Treaty of Versailles. The Treaty of Versailles was intended to be a peace agreement between the Allies and the Germans. However, once the negotiation of the Treaty, the Allies found they had conflicting ideas and motives surrounding the reparations and wording of the Treaty. The Treaty formally placed the responsibility for the war on Germany and its allies and imposed on Germany the burden of paying the debts of war. In addition to foreign opposition, Wilson couldn't even gain support for the treaty in the United States. Because of weaknesses in the treaty, domestic opposition, and failure to compromise, the treaty gained very little congressional support. The Treaty of Versailles was very controversial. Some countries opposed the treaty due to multiple weaknesses. For example, the Treaty humiliated Germany. The war-guilt clause forces Germany to accept sole responsibility for World War I. And although German militarism had played a major role in igniting the war, other countries in Europe had been guilty of provoking diplomatic crises before the war. Another weakness in the Treaty was that Russian government felt that the Treaty ignored its needs. In the Treaty, Russia was excluded from the peace conference, even though Russians had fought with the Allies for three year, and suffered higher casualties than any other country. There was also much dispute concerning the distribution of territory in the Treaty. The Treaty of Versailles established nine new countries, and changed many boundaries, and there was debate about the fairness. There was also much opposition to the treaty in the United States, which is what Woodrow Wilson faces when he returned with the treaty. Some people, including Herbert Hoover, believed it was too harsh. Others didn't think the treaty really did any good because it shifted the set of colonial rulers to another set, instead of eliminating the imperialism. Also, some minorities objected to the treaty because the new boundaries it established for some countries didn't satisfy their demands for independence. For example, Wilson hadn't tried to obtain Ireland's independence from Great Britain. Most of all, the opposition to the treaty in the United States was the debate over the League of Nations. A few opponents believed that the League of Nations threatened the U.S. foreign policy of staying clear of European affairs, the Monroe Doctrine.

Mobile Voting System Essay

Project Background Mobile Technology is most important in the world and current generation. We can get updated information using mobile devices. Such device can be used for personal and business transactions. Moreover, mobile devices functionality has evolved tremendously. Nowadays, it can be used for a variety of purposes like to locate places much like a GPS, to read barcodes, to play games, to browse the Internet, to know weather reports, to vote, and so much more. Significantly the most important uses are the voice calls, video calls and Short Messaging System (SMS). Currently various models of mobile phones have come out in the market and each one having special advantages over the others. The SMS or message facility is important in the mobile device. It allows the sender to send messages from one mobile to another mobiles device. Most business establishments advertise through print media like the newspapers, magazines, pamphlets, brochures, and so much more. They also make use of the radio to promote their product and services. Furthermore, a lot business establishments conduct market survey like allowing consumer to choose which product they like best or selecting the best brands and so on. For example, Nawras Telecommunication is one of the best communications providers in Oman. It makes the communication service very convenient to the customers. During festival or holiday, Nawras send bulk messages to its customers informing them of promotions. Using this marketing strategy, customers will be aware of exciting promos and discounts. The backbone of any business is advertisement. Companies have used mobile technology to get to customers and sell their products and services. With this technology, companies can reach customer base very easy and quickly, thus, improving the business. Problem Statement Although print media is effective in advertising products, the problem lies on the cost. It is very expensive to advertise using this medium. When businesses conduct market survey, they usually do it manually. Example, they visit households randomly and ask them questions pertaining to their product and services or they gave out questionnaires to people on the streets. As seen, it is very time and effort consuming. Project Objectives The objective of this project is to design and implement a Mobile Marketing System. It specifically seeks to: 1. Lessen the cost in advertising; 2. Lessen time and effort in conducting market research or study; 3. Use the mobile phone as a marketing strategy to advertise and conduct market study; and 4. Design, develop and test a Mobile Marketing System. CHEPTER 2: 3.1 Research Research Part is a step of scientific approach and can say as practice based research. How to collect the information, investigate for new project and understand the previous system and study the various information from books material and websites. The main aim of the research is using mobile technology to get to customers and sell their products and services . Before starting this project i read about companies and how to do promotion for electronic products Without the need to buy advertisement may cost many amounts. And read the way advertising through mobile phones So you want to snap the project 2.2 PROJECT PLANNING 2.3 Analysis and Design ANALYSIS Systems analysis is the study of sets of interacting entities, including computer systems analysis. This section will analyze the functionality the software and what programming language will it be implemented. The design section will contain screen layouts as well as the core design of the software and the way it will be implemented.. DESIGN The researcher will analyze and design the database based on the clients requirement. Modeling tools will be used to draw cases and data flows. Design phase also includes the structure of our database. Also will start by designing the site according to our analysis. Then will create the database depending on the previous design. Then will make a connection between the application itself and the database. The detailed design are at the stage of detailed design, working on the computer begins in earnest. At this stage, the design of the system becomes more organized. Are drawn inputs, outputs, and processing specifications is in the details. 2.4 Implementation and Testing After testing is completed, the system will be implemented in the client side. Testing is most important in system development. We need to test the system in all levels. First, it will be tested using unit testing which uses column level test. In this project, each and every column should be validated. Unit is the smallest possible testable software component. This project will start with unit testing by testing each module of the project. Second, stress testing will be performed. It is done when a system is tested with a load that causes it to allocate its resources for develop the product in maximum amounts, this is called stress testing. For example, in this project, bulk messages will be sent and received to and from customers and stress testing will be performed to check the efficiency of the system. It is expected that delays will happen. 2.5 Critical Evaluation It is necessary to evaluate the system after design, development and testing the system for validation purposes. Evaluation of the new system depends on the design, development and test team and users of the project. It traps future error and defines future enhancements as recommended by the user. User evaluation is of prime importance because he/she is the one who will be using the system every day, so their approval must be sought.

Symptoms And Types Of Anxiety - 958 Words

Anxiety exists in a variety of forms within humans and animals alike. Specific phobias effects approximately 10% of the population, the most common being spider phobia (Bourdon et al, 1988; Fyer, 1998). Anxieties’ and phobia’s aetiology and maintenance can be explained through learning theories. Exposure therapy is the therapy of choice when treating spider phobia sufferers (Craske Rowe, 1997). Learning is the essential factor in the aetiology of anxiety, specifically fears and phobias. Brought forward by Watson Rayner (1920) and Pavlov (1927), one learning theory that seeks to explain the origin of an individual’s anxiety is classical conditioning. Continued by Rachman (1977), conditioning is where a neutral stimulus is strongly paired with an unconditioned stimulus (US). The US causes an automatic physiological response, called an unconditioned response (UR). When the link between the stimuli occurs, the neutral stimulus, now the conditioned stimulus (CS), will bring about a conditioned response (CR), which is very similar to the UR. In the context of arachnophobia, an image, presence or thought of a spider (CS) will be linked to disgust, being bitten or a traumatic experience (US). The UR of the stimulus is fear and therefore the resulting CR will also be fear leading to the CS always eliciting the emotion of fear. Continuing Rachman’s (1977) ideas, fear acquisition can also occur through vicarious and didactic learning, where fear is observed and learnt ratherShow MoreRelatedSymptoms And Symptoms Of Anxiety Disorders1295 Words   |  6 PagesAnxiety Disorder Many people experience anxiety and nervousness from time to time, typically about a near event, something with an uncertain outcome, problem at work, or making an important decision. 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